Summer is almost upon us and with it comes the Christmas season, school holidays and, fingers crossed, a less stressful and ‘Happy New 2021’. Traditionally, for some cafes this is the busiest time of the year whereas for others, like those in the CBD, it’s been the time to take a well-earned break. 2020 has taught us that attempting to predict the future with any certainty is impossible and that our ability to adapt and be resourceful are our allies in an evolving landscape. This summer your customer base may be somewhat different – less travellers and more locals for example, but they’ll still be seeking a great experience in a comfortable environment. Whether it’s your first or fifth year in business this is a premium vantage point for planning forward for the next few months and here’s a few tips that may help you prepare for a positive summer in your cafe.
After such a difficult year, don’t forget to acknowledge and show appreciation to those that have supported you. This may include your team, your suppliers and customers but could include a family member or friend that’s helped keep you on track. This year we’ve all faced challenges, as well as being given a whole new perspective on life. It’s been a lot to take in so importantly – take a moment for yourself to reflect, recharge and enjoy the summer.